Customer Support

Two out of three businesses now automate their customer support

Two out of three customer support businesses now use AI that can act on its own, nearly double from just a year ago.

S

Soledad Monte

Marketing Analyst & Editor at Helpium

· 2 min
Two out of three businesses now automate their customer support

The share of customer support organizations using agentic AI (not just automated replies, but agents that resolve things on their own) jumped from 39% to 66% between 2025 and 2026, a 1.7x increase in just twelve months.

The figure comes from a Salesforce report published in May 2026, surveying more than 3,000 customer support professionals worldwide. The same study found that 85% of service organizations already use some form of AI, and that 70% of those adopting AI agents see measurable results within the first 60 days.

What changed isn't the technology, it's the norm

Just a year ago, automating customer support was a decision that set one business apart from another. Today, according to these numbers, it's what most businesses do. The question is no longer whether automating makes sense, it's how far behind a business will fall if it keeps handling everything by hand while two out of three competitors no longer do.

An interesting detail from the report: when asked what improved after adopting AI, the most common answer isn't "lower costs" or "faster service," it's customer satisfaction, ranking above team productivity, response time, and retention. Automation isn't only being used to save money, it's being used because it improves the actual experience of the person writing in.

Getting started now doesn't require a massive overhaul

With Helpium, you don't need a technical team or months of implementation to start automating customer support. The flow is defined by describing what the system should do with each type of inquiry, no coding required, so the simple stuff gets resolved while the team focuses on what actually needs judgment.

The business doesn't need to get ahead of the trend. It needs to not end up on the wrong side of it.

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